Marketing is antiquated. I’ve sat through two Google advertising conferences this past year and all you seemingly get each year is better data, better targeting, better reporting – for ad types that have been around for 15 […]
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All posts tagged: Marketing
How it Works – Developing Distributed Experiences
Find your customers. Meet them with functionality. Shifting digital capabilities to where customers spend their time.Banking, investment and insurance categories typically have a lower monthly active user rate than the tech platform, fintech and insuretech challengers they [...] Read more
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Increase customer interaction in digital channels.We partner with financial services and insurance companies to distribute their digital experiences. Learn More Talk to the team Increase customer interaction in digital channels.We partner with financial services and insurance companies [...] Read more
What Is a Distributed Experience?
A couple of years ago I got pulled into a meeting with a senior digital executive, who had a pretty simple question, that started a journey for us. That journey was focused on creating digital outcomes without […]
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Distributed Experiences – Illustrated
At tuuk, we consider a distributed experience to be an opportunity to meet your prospects and customers with functionality in 3rd party digital environments. These “experiences” or “opportunities” are a direct result of digital transformation efforts in […]
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What Does a Digital Strategist Do?
A while back, digital agency du jour R/GA added a guy to their team named Chris Stutzman, formerly of Forrester Research, to lead a consulting practice. The move was made to defend territory against Accenture, McKinsey and […]
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