In most digital organizations, you are responsible for growth in “outcomes.” And that’s becoming increasingly difficult to do.
We’ve been there. Working hard to meet plan, leveraging a 15-year old playbook to eek out incremental improvement.
Two years ago we took a different approach. By using applications and API’s we realized we could move the “action” closer to our user’s “intentions.” Reduce the number of steps, increase conversion. And we became obsessed with it.
So, tuuk exists to help marketers and digital product managers meet their goals. We work with clients to augment their digital advertising and performance marketing programs, streamlining customer flows and ultimately moving application and fulfillment functionality into environments that make sense for their users.
Jeff Reckseidler – Founder / Principal Consultant: Jeff has an extensive background building / growing digital platforms and programs, primarily in financial services.
He has spent spent time within North America’s leading companies and advertising, brand strategy and interactive agencies including Grey NY, Big Spaceship, Interbrand, Critical Mass, henderson bas kohn and Blast Radius.
Our personnel have worked with some of the top financial services, consumer packaged goods and athletic brands in North America.